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YouTube makes World Cup deal with FIFA that lets broadcasters show parts of games live

ZURICH (AP) — YouTube made a World Cup deal with FIFA on Tuesday that lets rights-holding broadcasters stream game action live on the video platform that offers global access to young viewers.

FIFA announced a “game-changing partnership” that encourages World Cup rights holders to broadcast the first 10 minutes of games during the June 11-July 19 tournament — in effect an appetizer encouraging young fans then to watch on traditional channels such as network TV.

In addition, broadcasters “will be able to stream a select number of matches in full on their YouTube channel, engaging global audiences and promoting where to watch more of the competition,” FIFA said.

The value of the deal for FIFA was not disclosed.

FIFA also pledged to share some of its World Cup archive on YouTube “including full length past matches and many more iconic moments in the sport’s history.”

YouTube was a lower-tier sponsor at the 2022 World Cup in Qatar in a deal that promised “creators will be on the ground capturing amazing behind the scenes content of the FIFA World Cup.”

At the upcoming World Cup co-hosted by the United States, Canada and Mexico, FIFA will give “a global cohort of YouTube creators unprecedented access” around the 104-game tournament.

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AP soccer: https://apnews.com/hub/soccer

Malaysia bans social media accounts for children under 16 but questions remain

KUALA LUMPUR, Malaysia (AP) — Malaysia on Monday began enforcing rules barring millions of children younger than 16 from having social media accounts, joining a growing global effort to tighten safety protections. Not all families approved, and critics raised concerns about data protection and potential surveillance. Social media platforms with at least 8 million users in Malaysia, including Facebook, Instagram, TikTok and YouTube, must implement age-verification systems and block users under 16 from creating accounts. Malaysia’s Communications and Multimedia Commission said age verification for existing users will be rolled out over the next six months. Users identified as under 16 will have a month to download or transfer data, including photos and videos, before restrictions or other actions are applied. Companies that fail to comply could face penalties of up to 10 million ringgit ($2.5 million). Parents whose children manage to bypass the law will not be penalized.
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